Skyler Mattson has joined Saffronic as our first Chief Executive Officer

The digital marketing veteran will spearhead long-term growth strategies for the VFX studio as it aims to meet a growing demand for animation services.

In her new role, Mattson will oversee and develop Saffronic’s growth in animation, video games and advertising.

Mattson has spent the last 21 years serving as president of LA-based marketing and consumer insights agency WongDoody. During her tenure there, she directed the company’s sales and marketing operations, growing the agency from 100 employees to more than 2,000 working in offices across the US, India, Australia and London.